Marketing With Sophie

Why BHS?

In 2021, Brown Harris Stevens grew stronger than ever. Our sales were up 113% from the previous year and up 38% when compared with 2019. Our transaction numbers were also up 76% from the previous year and 30% when compared with 2020. We were also once again named by Real Trends as the #1 real estate firm in the U.S. for highest average sales price achieved per agent.

While we are known for setting impressive records at the high end, BHS has always seen great success in the other value ranges.
 
In NYC, we also closed 11 properties over $20 million dollars and have more agents grossing more than a million dollars than ever before, a clear demonstration that our outstanding reputation, strength, and great success at the high end of the market continues.

The reason for our success is our strength and resilience while maintaining our focus on quality and professionalism. BHS is larger, stronger, and more prepared for continued success than ever before—in 2021, our Mastery of the Craft Campaign resulted in higher brand recognition, more press mentions, and greater reach than ever before in our 150-year history.

Above all else, we operate with a commitment to professionalism, integrity, ethics, and fiduciary responsibility to our client.

All-Time Stats

We have provided generations of clients exceptional expertise in real estate service for close to 150 years in all our markets. Our historic dominance of the high-end of the market continues.

We frequently and continuously break our own records.

Important Residential Properties

Important Residential Properties is the most influential publication of its kind nationwide. In New York City, this monthly periodical is distributed in the Sunday New York Times for home delivery and on newsstands.

Throughout the year, Important Residential Properties reaches an extensive audience in other major publications including The Wall Street Journal and others. Each month, the digital version reaches a vast global audience.

Professional Printed Collateral

You will have the benefit of beautiful digital & print full color marketing materials including property show sheets and Important Property Brochures.

Print Advertising

Prominent and regular print advertising, under the distinguished Brown Harris Stevens brand, in such publications as The New York Times, Wall Street Journal, Brownstoner, and others.

Online Advertising

All Brown Harris Stevens’ exclusive listings are featured on the most highly-trafficked real estate websites. Our exclusives are fed to over 200 listing aggregators and appear on the following and more:
 
NYTimes.com
Interactive search banner features all our exclusives. Featured property rotation on home page that links to our website. Permanent placement broker button on section front that links to our website. Featured property rotation and featured development rotation Search results with photographs. Featured agent and search by agent.
 
Online.wsj.com
Permanent placement broker button displays exclusive listings. Exclusive listings appear with photographs. New York Properties features our exclusive listings.
 
realtor.com / realtor.com/international
All our exclusives listings are showcase listings with additional photographs.
 
Streeteasy.com
All listings are featured.
 
Juwai.com
Largest Chinese real estate investor search portal.
 
Mansionglobal.com
All sales exclusives priced at $1 Million and above on the site.
 
Doorsteps.com
All our exclusive rental listings are featured.

BHS Partnering Worldwide

With Partnering Worldwide, Brown Harris Stevens continues to leverage its very productive relationships with top brokerages nationally and internationally by inviting partners to highlight key properties in their respective markets on BrownHarrisStevens.com, and to feature our important properties on their sites.

A thriving mutual advertising and marketing vehicle for important listings from the most respected, high-end brokerages around the world, Partnering Worldwide is unique in the marketplace as it allows listing agents to directly market properties on the websites of top brokerages around the world, with the listing agent’s information and firm prominently displayed as the direct contact.

Directly from our homepage, a visitor can view listings across any of our locations, New York City, The Hamptons, Miami, Palm Beach, or Worldwide. The Worldwide section is simply organized by Country or City with properties displayed in price order, description and with the listing agent’s contact information.
 
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With 200-plus selected affiliates, Luxury Portfolio® encompasses 565 companies, 4,300 offices and 130,000 associates producing approx. $375 billion in sales annually, with over one million transactions in 60+ countries. Luxury Portfolio’s global reach is demonstrated by its website visitors from over 200 countries/territories every month, site translation in nine languages, conversion to multiple currencies and a total inventory of available properties totaling over $61 billion.
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Leading Real Estate Companies of the  World® is the home of the world’s market-leading independent  esidential brokerages in over 70 countries, with 565 firms and 130,000 sales associates producing over 1.1 million transactions valued at $372 billion annually.

Marketing Initiatives

• Tailor and implement an efficient marketing strategy to expose your property to the largest number of qualified purchasers in NYC, North America and around the world with high quality print and digital marketing materials
• Public Relations – With your review and approval, our BHS’s Senior
VP of Communication will insure your property receives the media
exposures it deserves
• Social Media - Both Company and Agent’s Accounts
• Architectural Photography
• Floor plan creation
• Property video
• Print collateral – Property brochures & postcard mailing to
relevant addresses
• BHS Tribeca window display

• Outreach to our private client data base
• Immediate Co-Brokerage within 24 hours to the brokerage community
• E-Blasts to our select list of top NYC brokers and other BHS Partners Worldwide
• Host exclusive preview for top downtown brokers
• Coordinate appointment requests for pre-screened prospective purchasers. Your property will be shown only by Sophie Ravet

• Daily reporting on public response and weekly updates to ownership
• Continue follow-up initiatives with clients and contacts
• Provide ongoing market analysis
• Finalize the sale

Brown Harris Stevens' Physical Presence

Brown Harris Stevens' offices are strategically located in Tribeca, Flatiron, Lincoln Center, Madison Avenue and Park Avenue. Brown Harris Stevens also has offices in Brooklyn, the Hamptons, Miami and Palm Beach.

Experienced. Established. Connected.

Sophie Ravet of Brown Harris Stevens Residential Sales offer a fresh and competitive option to Downtown high-end property owners and developers. Offering absolute passion for New York City real estate in every engagement, Sophie achieves consistent success by empowering buyers and sellers to make informed decisions with industry- leading insight and economic intelligence.

  • Over 18 years of experience working for and with industry leaders
  • Extensive experience in planning, design, marketing and brokerage of resale and new developments
  • Extensive database of local and international high net-worth clientele
  • Extensive and active relationships with the top brokerage community

Work With Sophie

No matter the client’s need, Sophie offers a fresh, competitive approach with highly customized service, razor sharp intuition, unparalleled negotiation skills and a tireless work ethic.

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